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"The Parisian Maison celebrates youthful energy
and welcomes a dialogue devoted to hope"
Sandro combines the emotion of hope with love.
With every step, behind every glance, the word "hope" resonates.
Sandro reveals its Fall/Winter '21/'22 campaign: HOPE
The Parisian Maison celebrates youthful energy
and welcomes a dialogue devoted to hope. In the streets of Berlin, a group of friends meet and wander the city. Showing images as if filmed to be a documentary, the protagonists look for and find each other. Each one expresses their idea of hope. With every step, behind every glance, the word HOPE gives rhythm to these moments in life. With a simple and realistic aesthetic, the Parisian Maison encourages the emotion of hope to resonate.
Photographer: Bruno Staub
Stylist: Joe McKenna
Models: Vassili Schneider,
Merlijne Schorren, Caren Jepkemei, Kristin Trab,
Ottawa Kwami and Takfarines Bengana
Artistic director: Atelier Franck Durand